
BÉIS CAMP
2024
4 NATIONAL PARKS
Yosemite
Zion
Rocky Mountains
Smoky Mountains
Plus: Nashville Pop Up!
In partnership with the National Park Foundation, BÉIS camp hit the road with a traveling pop-up activation that brought the spirit of adventure—and a fully immersive, shoppable experience—to four national parks.
Outside, guests were welcomed into a campsite-inspired setting complete with a tent photo moment, DIY keychains, interactive coloring pages, classic camp games, a cozy coffee stand, and a bulletin board packed with park info and brand storytelling.
Inside the pop-up, visitors could explore thoughtfully styled product displays, shop the limited edition BÉIS products, and take in camp-themed decor that added a playful, nostalgic touch. A photo strip booth captured memories, while the checkout station offered branded giveaways and travel essentials to take on the go.
SCOPE
Creative Director / Lead 3D Designer
Art Direction / Prop Stylist
Sourcing decor and props
3D Modeling - Render - Adobe
Client Communication
Specifying finishes/materials
Coordinating with Drafting + Fabrication
Supporting Graphic Designer
Overseeing install [3D, Prop Stlying]



















PHOTOS: Flannery Underwood




